Blog
Practical guides on email marketing for SaaS. Written by founders, for founders.
The Complete Guide to SaaS Email Services in 2026
Everything you need to know about choosing and using email services for your SaaS.
Trial Conversion Email Strategies That Actually Work
Proven email sequences to convert trial users into paying customers.
Churn Prevention Email Sequences for SaaS
How to use email to identify at-risk customers and prevent churn before it happens.
SaaS Billing Email Automation: The Complete Guide
How to automate billing-related emails. Payment confirmations, dunning sequences, and revenue-driven marketing.
Product-Led Growth Email Strategy for SaaS
How to use email to drive product adoption, activation, and expansion in a PLG model.
Transactional vs Marketing Email: What SaaS Founders Need to Know
Understanding the difference matters for deliverability, compliance, and choosing the right tools.
How to Choose an Email Tool for Your SaaS
A practical framework for making the decision without overthinking it.
Email Deliverability for SaaS: A Practical Guide
How to actually get your emails into inboxes. DNS records, sender reputation, and what matters.
SaaS Onboarding Email Sequences That Convert
Real examples and templates for trial conversion sequences that work.
Why Your Email Tool Should Integrate with Stripe
Revenue attribution, churn prevention, and segmentation that actually matters.